Gübelin, E. Watches


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Founded 1854 by Maurice Breitschmid with the opening of a small watchmaker's shop in the Swiss city of Lucerne. Over time the business grew, moving to ever-larger locations in the city until finally settling in the prime site on the quay that still houses Gubelin's Lucerne boutique today.

Gubelin is primarily a retailer of timepieces and Jewelry, often rebranding or co-branding prestigious manufacturers such as Jaeger-LeCoultre, Patek Philippe, Movado, etc. Notable models include classics such as the Ipso-Vox alarm ,the Ipsomatic, the Ipso-Day and Ipso-Date.

Gubelin still exists today, operating in several high-end locations throughout the world.