Invicta

Invicta Watch Company of America has enjoyed tremendous growth and success since its inception. This can be directly attributed to the background and philosophy of its president and founder, Mr. Eyal Lalo.

Eyal's knowlegde and expertise has greatly benefited from being the third generation of a family which has been intimately involved in the watch industry for the last fifty years. Through this collective experience, Eyal was able to identify and focus on areas that he felt have been ignored by other name brand watches in the market. Mainly, the ability to provide the best quality products and designs, at the most reasonable price; thereby, attracting consumers capable of recognizing a great value. This prompted the creation of Invicta Watch Company of America, in 1991, and it has been the driving force behind the company's products and service ever since. In 2000, Eyal was joined full-time, by his sister, Gany Cohen, to head up the marketing and new business efforts.

Invicta uncompromising quality and its responsiveness to customers have undoubtedly made it one of the fastest growing companies in the watch industries. All Invicta timepieces are manufactured under the most demanding standards and are subjected to a rigorous quality control process. With each and every watch it manufactures (more than 750 different styles to choose from), Invicta provides the assurance that only the best components, compared to any other watch in its class, have been utilized.

The company's watched are manufactured in Switzerland and Japan and are marketed under the Invicta and Activa Brands in the United States, Canada, South and Central America, Europe, Middle and Far East East, through more than one thousand retailers.